
Etihad Airways – empowering internal communication with smarter audio visual solutions
Etihad Airways is the national airline of the United Arab Emirates. It operates a global network of flights and is renowned for its luxurious options and premium customer service.
Location: London
Sector: Travel
Scope: A modern audio visual platform to broadcast live information, announcements and internal updates in real time across multiple departments
Project Brief
To improve internal communication and streamline the delivery of critical updates across multiple departments, Etihad invested in a modern AV system designed specifically for staff-facing areas.
The goal was to create an engaging, efficient platform to broadcast live information, announcements, and internal messaging seamlessly and in real time.
Specifically the company wanted to:
Deliver high-resolution, visually impactful content across key staff areas
Enable centralised control and scheduling of messaging
Future-proof the system with scalable, network-based AV distribution
Our Solution
We installed a network of LG commercial 4K signage displays in strategic staff zones, including break rooms, corridors, and collaborative workspaces. These professional-grade screens are designed for 24/7 operation, ensuring long-term reliability and optimal brightness in varied lighting conditions.
AV distribution is powered by a WyreStorm NetworkHD 400 Series 4K AV over IP solution, utilising JPEG 2000 Encoders and Decoders. This setup allows ultra-low latency, high-quality video streaming across the organisation’s IP network while supporting synchronised playback and easy expansion for future needs.
Content is managed via BrightSign digital signage players, providing:
- Centralised content scheduling across multiple screens
- Automated playback based on time of day or shift patterns
- Remote updates, ensuring staff always receive the most relevant information
The result is a reliable and dynamic AV system that enhances staff engagement, streamlines communication, and delivers operational updates without reliance on manual processes..
Key Technologies:
LG 4K Commercial Displays: Professional-grade visual performance, ideal for 24/7 operation
WyreStorm NetworkHD 400 Series 4K AV over IP with JPEG 2000 Encoders & Decoders: High-quality, ultra-low latency, scalable AV distribution
BrightSign Digital Signage Players: Centralised scheduling, automated playback, and remote management
Results
Etihad were delighted with the high-spec audio visual solutions that we implemented.
The suite of new technologies that we installed has created a reliable and dynamic AV platform that now delivers critical updates across multiple departments.
This has enabled the company to broadcast live information and staff announcements quickly and seamlessly, helping colleagues receive operational updates in real time, without reliance on manual processes.
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